150+
Leads Generated per Month
15-20
Calls from Organic Growth of SEO
Quirk & Comfort Studio Interior Design Case Study: Premium Branding & Lead Generation Success
How Social Palette Built a High-Quality Lead Engine for a Pune-Based Interior Design Brand.
Brand Background
Quirk & Comfort Studio is a Pune-based interior design firm led by a founder with 15+ years of experience in residential and commercial interiors. While the expertise and design quality were strong, the brand lacked a structured digital presence to showcase its work and generate consistent, qualified enquiries.
Social Palette partnered with Quirk & Comfort Studio to build a premium digital ecosystem that not only reflected the brand’s experience but also delivered predictable monthly leads through website development, SEO, social media, and paid lead generation.
The Challenge: Strong Expertise, Weak Digital Foundation
Before working with Social Palette, Quirk & Comfort Studio faced several key challenges:
❌ No professional website to present portfolio during client meetings
❌ Inconsistent social media presence that didn’t reflect premium design quality
❌ No structured lead generation funnel
❌ Manual follow-ups consuming the founder’s time
❌ Unpredictable flow of interior design enquiries
The goal was clear:
build a premium brand presence and a reliable system for generating high-quality residential interior leads.
Our Solution: Building a Complete Digital Growth Engine
1. Interior Design Website Development & Positioning
We designed and developed a presentation-ready interior design website that works like a digital pitch deck:
Clear brand vision, values, and expertise
Portfolio segmented into residential, commercial, and renovation projects
Clean, modern, and premium UI for high-end clients
Easy navigation for faster decision-making
The website is now actively used during client meetings and pitches, significantly improving conversion confidence.
2. Premium Social Media Identity for Interior Design Brand
To highlight the founder’s 15+ years of industry experience, we created a refined and authoritative social media presence:
Minimalistic and premium visual layouts
Expertise-driven content (design insights, tips, POVs)
High-quality project showcases
Storytelling around site progress and client journeys
This positioned Quirk & Comfort Studio as a trustworthy and experienced interior design brand in Pune.
3. SEO Implementation for Consistent Organic Enquiries
With ongoing interior design SEO optimisation:
The website started ranking for relevant interior design keywords
The brand now receives 15–20 organic enquiry calls per month
Enquiries are coming without paid ads, purely through search visibility
SEO created a strong long-term lead foundation for the business.
4. High-Quality Interior Design Lead Generation
Using targeted Meta ads and strategic audience mapping:
150+ quality interior design leads generated every month
Leads filtered based on:
Budget
Requirements
Location
Project timeline
This ensured only serious prospects entered the sales pipeline.
5. Complete Lead Nurturing & Calling Support
To reduce the founder’s operational workload, Social Palette implemented Viwide Calling Hub support:
Lead calling and qualification
Follow-ups and reminders
Meeting scheduling
The founder now focuses only on final meetings and closing projects — not chasing leads.
Results: Measurable Growth & Streamlined Operations
✅ 15–20 organic enquiry calls per month via SEO
✅ 150+ high-quality interior design leads per month
✅ Strong, premium digital brand identity
✅ Streamlined lead management and follow-ups
✅ Founder’s time freed for design execution
Conclusion: A Predictable Digital Growth System for Interior Designers
Quirk & Comfort Studio now operates with a complete digital engine:
Professional interior design website
Strong SEO visibility
Consistent monthly leads
Done-for-you lead nurturing system
This allows the founder to focus on what matters most — creating exceptional interior spaces, while Social Palette drives growth in the background.
Want Similar Results for Your Interior Design Business?
Social Palette Helps to
Luxury Interior Design & Architectural Studios
Hospitality, Resorts & Premium Leisure Properties
Fast-Moving Consumer Goods (FMCG) Enterprises
E-Commerce & Digital Retail Brands
High-Growth Direct-to-Consumer (D2C) Businesses
Frequently Asked Questions (FAQ)
Q1. How many leads does Quirk & Comfort Studio generate monthly?
They receive 150+ qualified interior design leads per month through paid ads and SEO.
Q2. Does SEO work for interior designers?
Yes, SEO generates 15–20 organic enquiry calls per month for Quirk & Comfort Studio.
Q3. Can Social Palette help other interior designers?
Yes, we specialise in website, SEO, and lead generation for interior designers and studios.
