120+

Qualified Leads for a Luxury Interior Firm in 90 Days

3X

Project Conversions via Instagram + Meta Ads

40%

increase in Instagram engagement, enhancing brand visibility and audience interaction.​

Eleganza Design Studio – Case Study

Launching a new interior brand with complete digital transformation and performance-driven lead generation

Social Palette Best Digital Marketing Agency in Pune

Brand Background

Eleganza Design Studio entered the market as a new interior design brand aiming to establish credibility and win premium residential projects in Pune and PCMC. The business owner approached Social Palette for a complete digital launch, including:

  • Website development
  • SEO
  • Social Media Management
  • Meta Ads & Lead Generation

They needed a strong foundation that could present their brand professionally and drive high-quality residential leads consistently.

Problem Statement

Being a new brand, Eleganza had several challenges:

  1. Zero digital presence
    No website, no SEO, no social credibility.

  2. High competition in Pune’s interior market
    Competing against well-established agencies.

  3. Need for quality, genuine residential leads
    As a new brand, they had to quickly build a pipeline of high-value clients.

Requirement of quick execution
The owner wanted the website live within 10 days to start pitching immediately.

Solutions Delivered

1. Complete Dynamic Website in 10 Days

Social Palette delivered a fully functional, dynamic interior design website with:

  • Service detailing
  • Portfolio-ready sections
  • Lead capture integration
  • High-end design aligned with interior brand aesthetics
  • SEO-structured pages for long-term visibility

The site was built to position Eleganza as a premium, trustworthy, and design-savvy brand.

2. SEO Setup for Organic Growth

We implemented core SEO foundations including:

  • Keyword optimisation
  • Technical SEO
  • Local search optimisation (Pune + PCMC)
  • Google Business Profile enhancement

This helped the brand gain visibility quickly and support organic lead flow.

3. SMM Strategy for Credibility & Brand Image

Social Palette curated a consistent social media identity reflecting:

  • Premium interior aesthetics
  • Project styling
  • Client value messaging
  • Design expertise
  • Before/after transformations
  • Testimonials and team stories

This helped create a trustworthy and modern digital brand.

4. High-Performance Meta Lead Generation

We ran performance-driven Meta ad campaigns focused on:

  • Residential interior design
  • Intent-based audiences
  • Hyperlocal targeting for Pune & PCMC
  • Continuous optimisation

Ad Spend (90 Days): ₹54,000
Total Leads Generated: 423 high-quality residential leads

Campaign Performance

Interior Design lead Generation | Social Palette Digital Marketing Agency Pune
Website development company in Pune

Results Archived

✔ 3 Organic Closures in 5 Months

SEO + social media consistency brought real business without ad spend.

✔ 4–5 Major Closures Worth 15 Lakhs+ from Meta Leads

Strong targeting and quality ad strategy resulted in premium project conversions.

✔ 423 Leads in 90 Days from Ads

A strong flow of genuine home-interior inquiries from homeowners in Pune & PCMC.

✔ Premium Brand Identity Built from Scratch

In just 3 months, Eleganza became a recognised and credible interior brand.

Conclusion

Eleganza Design Studio’s digital launch showcases the power of:

  • A strong website
  • Focused SEO
  • Strategic social content
  • High-performing ads
  • Consistent brand building

Within a short period, the brand transformed from zero digital presence to steady closures, premium leads, and a reliable sales pipeline, proving that smart digital foundations drive real business growth.

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